Ever scroll through X (the platform formerly known as Twitter) and see that little blue checkmark next to a name? It catches your eye, right? It signals authenticity, maybe even a bit of authority. For years, getting verified on Twitter was a somewhat mysterious process, often reserved for public figures and prominent organizations. But things have changed! Now, understanding how to get verified on X / Twitter is much more straightforward, though it follows a different path.

If you're looking to boost your profile's credibility, gain access to exclusive features, and potentially increase your visibility, getting that blue badge is a key step. This guide will walk you through everything you need to know in 2024, from eligibility requirements to the step-by-step application process. Let's dive in!

What Exactly is X/Twitter Verification Today? (A Quick Look)

In simple terms, the blue checkmark on X signifies that an account has subscribed to X Premium (previously Twitter Blue) and has met certain eligibility criteria set by the platform. It's primarily intended to confirm the authenticity of the account holder, assuring other users that the account is who it claims to be, and that it's actively maintained according to X's rules. It's less about "notability" in the traditional sense now, and more about subscription and basic authenticity checks.

Understanding the Big Shift: From Legacy Verification to X Premium

The verification landscape on X underwent a significant transformation following Elon Musk's acquisition. It's crucial to understand this shift to grasp the current process.

Goodbye Legacy Blue: What Happened to the Old System?

Previously, Twitter verification was free but notoriously selective. You had to prove your account was "authentic, notable, and active" within specific categories like government, news, entertainment, sports, etc. The application process involved submitting evidence of notability, and decisions often felt opaque. Many deserving accounts struggled to get verified, while the criteria sometimes seemed inconsistent. This legacy system was phased out, and most legacy blue checkmarks were removed unless the account holder subscribed to X Premium.

Hello X Premium: The New Gateway to the Blue Checkmark

The primary method for how to get verified on X / Twitter now is by subscribing to X Premium. This paid subscription service is the entry ticket to obtaining and maintaining the blue checkmark for individual accounts and standard brands. It democratized access to the badge, making it available to anyone willing to pay the subscription fee and meet the platform's basic requirements for authenticity and activity. This shift aimed to reduce impersonation (though debates continue) and create a new revenue stream for the platform.

Are You Eligible? Key Requirements for Getting Verified on X

Okay, so you want the blue check? Great! Before you jump in, let's ensure you tick all the necessary boxes. Meeting these requirements is essential for your verification request to be approved and maintained.

Requirement 1: Active X Premium Subscription

This is the foundational requirement. You must have an active subscription to X Premium.

• Subscription: Choose between monthly or annual payment plans.

• Prerequisite: Verification features are bundled with the Premium subscription; you cannot get verified through this primary method without paying.

Requirement 2: Account Authenticity & Security

X needs to know you're a real, active user and that your account is secure.

• Real Identity: Your account should represent a real person or registered business/organization.

• Secure Account: Measures are in place to confirm you control the account.

Confirmed Phone Number: A Non-Negotiable Step

You absolutely must have a confirmed phone number linked to your X account.

• Why? This is a key security measure to help X verify your identity and prevent spam or bot accounts from easily getting verified.

• How: Ensure your phone number is added and verified in your account settings. You'll likely receive an SMS code to confirm it.

Optional but Recommended: Government ID Verification

While not always mandatory at the initial subscription stage for everyone, X may require or offer government ID verification.

• Purpose: This adds a strong layer of authenticity confirmation. It helps X combat impersonation more effectively.

• Process: If prompted, you'll typically need to upload a picture of your government-issued ID (like a driver's license or passport). X uses third-party services for this, and processes vary slightly by region.

• Benefit: Accounts verified with an ID might receive additional trust signals or priority in certain situations, though X's policies on this can evolve.

Requirement 3: Profile Completeness Checklist

Your profile needs to look legitimate and complete. An empty or sketchy profile won't cut it.

• Active Usage: Your account must have been active in the last 30 days.

• Age: Your account must be older than 30 days (this helps prevent newly created spam accounts from immediate verification).

• Security: The account must have had no changes to profile photo, display name, or username (@handle) within the prior 3 days.

Ensuring Your Display Name and Profile Pic Meet Standards

• Must Have: Your profile must have both a display name and a profile picture set.

• No Deception: These elements should not be misleading or violate X's impersonation policies. Keep it authentic to you or your brand. Consistent branding here is key!

Demonstrating Recent Account Activity

Simply having a profile isn't enough. X wants to see that you're actually using the platform.

• Posting: Regularly posting or reposting content.

• Engagement: Logging in and interacting (liking, replying) can contribute.

• Frequency: While there's no magic number, consistent activity over the past month is generally expected.

Requirement 4: Account Integrity and Compliance

Your account must be in good standing with X's rules.

• No Misleading Info: Your account must not show signs of being misleading or deceptive (e.g., impersonating someone else).

• No Platform Manipulation: Your account must not show signs of engaging in platform manipulation or spam (e.g., buying followers, excessive automated posting that violates rules).

Maintaining a Clean Record: No Recent Suspensions

If your account has recently been suspended for violating X Rules, you might be ineligible for verification for a period. Play by the rules!

Avoiding Deceptive Identity Practices

This ties back to authenticity. Don't pretend to be someone you're not. Ensure your profile accurately represents you or your organization.

Your Step-by-Step Walkthrough: How to Get Verified on X / Twitter via Premium

Ready to get started? If you meet the eligibility criteria, here’s the process:

Step 1: Subscribe to X Premium (If You Haven't Already)

1. Log In: Access your X account on the web or mobile app.

2. Navigate: Look for the "Premium" option in the main navigation menu (often on the left sidebar on the web or accessible via your profile icon on mobile).

3. Choose Plan: Select either the monthly or annual subscription plan. Annual plans usually offer a discount.

4. Payment: Follow the prompts to complete the payment process using your preferred method (credit card, app store payment, etc.).

Step 2: Ensure Your Profile Meets All Completeness Criteria

Before X reviews your account post-subscription, double-check everything:

• Profile Picture: Is it set and appropriate?

• Display Name: Is it filled in and representative?

• Phone Number: Is it added and verified in your settings?

• Recent Activity: Have you posted or engaged recently?

• Recent Changes: Have you avoided changing your profile pic, display name, or handle in the last few days?

Step 3: Navigate to Verification Settings (Post-Subscription)

Once your X Premium subscription is active, the verification review process often starts automatically. However, you can usually check the status or manage settings:

1. Go to "Settings and Support" > "Settings and privacy".

2. Select "Premium".

3. Look for a section related to "Verification" or "Verified". This area might show the status or provide options if further action (like ID verification) is needed.

Step 4: Follow On-Screen Prompts (Including Potential ID Check)

If X requires additional verification steps (like the government ID check), you'll be prompted within the app or on the website.

• Follow Instructions Carefully: Read what's required and provide the information accurately.

• ID Upload: If asked for an ID, ensure the picture is clear and shows the necessary details. Use a well-lit area and avoid glare.

Step 5: The Waiting Game: X's Review Process

After subscribing and meeting the initial criteria (or completing extra steps like ID verification), X will review your account.

• Timeline: This can take anywhere from a few hours to several days. X doesn't provide exact timelines, as it can depend on volume and account specifics.

• Notification: You'll typically receive a notification once the review is complete and the blue checkmark has been applied (or if there's an issue).

• Badge Appearance: The blue checkmark will automatically appear next to your username on your profile and posts once approved.

Beyond Blue: Understanding Gold and Grey Checkmarks for Organizations

It's worth noting that the blue checkmark isn't the only verification badge on X anymore.

• Gold Checkmark: This is for official business accounts that are part of X's Verified Organizations program. It signifies an official corporate or brand presence and comes with a higher subscription cost and different vetting process.

• Grey Checkmark: This indicates accounts representing government institutions or officials, or specific multilateral organizations. It also involves a distinct verification process separate from X Premium.

This guide focuses on how to get verified on X / Twitter with the blue checkmark via X Premium, which is the most common path for individuals and many brands.

The Real Perks: Why Aim for X Verification?

So, you've gone through the steps (or are considering it). What are the tangible benefits of having that blue badge?

Boosting Credibility and Building Trust Instantly

This is perhaps the biggest advantage. The blue checkmark immediately signals to other users that X has confirmed some level of authenticity for your account.

• Reduces Impersonation: Helps users distinguish your official account from fakes or fan accounts.

• Enhances Authority: Adds a layer of perceived legitimacy to your profile and content.

Potential for Increased Visibility and Reach

While X's algorithms are complex and ever-changing, having X Premium (which includes verification) may offer some visibility advantages:

• Reply Prioritization: Verified accounts' replies might rank higher in conversations.

• Feature Access: Early or exclusive access to new X features might be included.

• Algorithmic Boost (Debated): Some speculate verified accounts might receive a slight algorithmic preference, though X hasn't explicitly confirmed the extent of this purely based on the checkmark itself versus overall Premium features.

Unlocking Exclusive X Premium Features

Remember, verification is tied to the X Premium subscription. Subscribing gives you access to a suite of features beyond just the checkmark:

• Edit Post: Ability to edit your posts within a short time window after publishing.

• Longer Posts & Videos: Create posts significantly longer than the standard character limit and upload longer videos.

• Reduced Ads: See fewer advertisements in your timelines.

• Reader Mode: View threads more easily.

• Customization: App icons, navigation bar customization.

• Creator Hub: Access tools for monetization if eligible.

Keeping Your Blue Badge: How to Maintain Verification Status

Getting verified is one thing; keeping the blue checkmark is another. It requires ongoing adherence to X's standards.

Continuous Adherence to X Rules and Terms of Service

Violating X's rules can lead to the removal of your blue checkmark, even if your subscription is active. This includes:

• Engaging in spam or platform manipulation.

• Posting abusive or hateful content.

• Impersonating others.

• Violating any other significant X policy.

• Important Note: Changing your profile picture, display name, or username (@handle) will temporarily cause you to lose the checkmark until X can re-review your account to ensure compliance. This usually happens relatively quickly but be aware of it.

Keeping Your X Premium Subscription Active

This is straightforward: if your X Premium subscription lapses (e.g., payment fails, you cancel it), you will lose the blue checkmark associated with it. Ensure your payment information is up-to-date.

Troubleshooting: What if Verification is Denied or Removed?

Sometimes things don't go as planned. What happens if your verification doesn't come through, or if you lose it?

Common Reasons for Verification Rejection

While the Premium model makes verification more accessible, rejection can still happen, usually tied to eligibility:

• Incomplete Profile: Missing profile picture, display name, or verified phone number.

• Insufficient Activity/Age: Account is too new or hasn't been used recently.

• Policy Violations: Recent suspensions or clear signs of violating X rules (spam, impersonation).

• ID Verification Issues: If required, failure to provide a valid or clear government ID.

• Recent Profile Changes: Changing your core profile elements right before or during the review.

Understanding Why a Checkmark Might Be Removed

Losing your checkmark post-verification usually happens for specific reasons:

• X Premium Cancellation/Lapse: Subscription ends.

• Rule Violations: Account suspension or confirmed violation of major X policies.

• Profile Changes: As mentioned, changes to handle, display name, or profile picture trigger a temporary loss pending re-review.

• Account Deemed Deceptive: If X later determines the account is misleading or impersonating.

Reapplying for Verification After a Set Period

If your checkmark is removed due to policy violations or eligibility issues (not just a subscription lapse or profile change), you typically need to resolve the underlying problem first. X may impose a waiting period before you can regain eligibility or successfully have the badge reappear. If it was due to a simple profile change, the badge usually returns quickly once X re-confirms compliance. If it was due to a subscription lapse, resubscribing will restore it once the eligibility checks pass again.

Amplify Your Verified Presence: The Power of Visual Branding

Getting the blue checkmark is a great step for credibility. But let's be real, in the fast-scrolling world of X, credibility alone doesn't guarantee attention. You need to stand out.

Why a Blue Check Isn't Enough: Standing Out Visually

Your content needs to capture eyes and convey professionalism or personality. A verified account posting poorly designed or inconsistent content misses a huge opportunity. Visual appeal builds on the trust signaled by the checkmark. Think about:

• Consistent Branding: Using consistent colors, fonts, and logos.

• Engaging Formats: Leveraging visuals like images, videos, and especially carousels to tell a story or share information effectively.

• Professional Polish: Ensuring your visuals look sharp and well-designed, reinforcing your authority or brand quality.

Our Solution: Elevate Your X Feed with Stunning Carousels

This is where having the right tools makes a difference. A verified profile paired with visually compelling content is a winning combination. If you want to easily create professional-looking posts that grab attention, consider using templates.

Our Social Media Kit offers Figma social media carousel post templates designed precisely for this.

• Save Time: No need to start from scratch.

• Professional Design: Ensure your content looks polished and on-brand.

• Boost Engagement: Carousels are fantastic for storytelling and breaking down information in a digestible way, encouraging users to swipe through.

• Easy Customization: Tailor the Figma templates to your specific brand and message.

Pairing your newly verified status with high-quality visuals created from Usevisuals templates can significantly amplify your presence and impact on X.

Frequently Asked Questions (FAQs) about X Verification

Let's clear up some common questions about how to get verified on X / Twitter:

FAQ 1: How much does it cost to get verified on X?

Verification itself is bundled with the X Premium subscription. The cost varies depending on your region and whether you choose a monthly or annual plan. As of late 2023 / early 2024, prices are typically around $8/month (web) or $11/month (iOS/Android, due to app store fees), with annual plans offering a discount. Check the X Premium sign-up page for the most current pricing in your area.

FAQ 2: How long does the X verification process take?

Once you subscribe to X Premium and meet the initial eligibility criteria, the review process usually takes a few hours to a few days. If additional steps like ID verification are required, it might add slightly to the time. X aims to make it relatively quick, but volume and account specifics can influence the exact duration.

FAQ 3: Do I absolutely need to provide a government ID?

It depends. While X may require government ID verification for some accounts or in certain situations to further combat impersonation, it's not always a mandatory step just to get the blue checkmark via Premium subscription initially. However, X encourages it for enhanced authenticity, and their policies might evolve. Be prepared for the possibility.

FAQ 4: Can I get verified without subscribing to X Premium?

Generally, no. The primary way for individuals and standard brands to get the blue checkmark now is through an active X Premium subscription. The old "legacy" free verification based on notability is no longer available for new applications. Gold and Grey checkmarks for verified organizations and government entities follow different, separate processes not tied to the standard Premium subscription.

FAQ 5: What happens if I change my profile picture or display name after verification?

If you change your profile picture, display name, or username (@handle) after getting verified, you will temporarily lose the blue checkmark. X does this as a security measure to prevent verified accounts from suddenly changing identity deceptively. The checkmark will typically reappear after X re-reviews your account to ensure the changes still comply with their rules (usually within a short period, but sometimes a day or two).

FAQ 6: What's the difference between the blue, gold, and grey checkmarks?

• Blue Checkmark: Indicates an active subscription to X Premium and meeting basic eligibility criteria for authenticity and activity. Available to individuals and brands.

• Gold Checkmark: Reserved for official business accounts verified through the "Verified Organizations" program. Signifies an official corporate presence.

• Grey Checkmark: Indicates accounts representing government institutions, government officials, or certain multilateral organizations.

Final Thoughts: Is X Verification Worth It for You?

So, how to get verified on X / Twitter is now clearer: subscribe to X Premium and meet the platform's requirements for authenticity, completeness, and activity. The process is far more accessible than the legacy system.

Is it worth the subscription fee? For many individuals, professionals, and brands, the answer is yes. The enhanced credibility, potential visibility boost, and access to Premium features can be valuable assets in the competitive social media landscape. It helps build trust and distinguishes your official voice.

However, remember that the checkmark is just one piece of the puzzle. Combine it with a strong content strategy, genuine engagement, and compelling visuals (perhaps using our Figma templates for that professional edge!) to truly maximize your impact on X. Good luck getting verified