Instagram Carousel Post
What Is an Instagram Carousel Post?
An Instagram carousel post is a format that allows users to share up to 20 images or videos in a single swipeable post.
Key Characteristics
Appears as a regular feed post with multiple slides
Users swipe horizontally to view each slide
Can include mixed media: photos, videos, and graphics
Each slide can have its own caption and tags
Strategic Benefits
Boosts engagement: More time spent on post increases reach
Storytelling: Ideal for step-by-step guides, before-and-after, or product features
Content depth: Allows creators to share more value in one post
Saves & Shares: Encourages users to return or share full series
Use Cases
Tutorials or educational content
Product showcases
Case studies or testimonials
Infographics and quotes
Event recaps or announcements
SOCIAL MEDIA KIT
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Customize high-performing social media templates to create carousel posts in Figma.