First of all, customers don't tell us what they want but reveal it through their actions or inactions.

That's why it is essential to measure your customer's behavior to gain valuable insights.

Define clear goals for what you want to measure and achieve with your experiment.

Analyze the data and look for the points of failure - fix them. If the absence of demand is a problem, think about pivoting into a new direction.

Before you start investing tremendous amounts of money and energy into something, ask yourself: "Should I build this product"

Learning from experiments is an ongoing process. Keep pushing and stay consistent. You got this!